Product:TypesOfWriting

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Types of content

This area of the site has information and ideas on

  • Pre-sales content, such as
  • Post-sales content
    This includes both
    • Material to continue the customer dialogue, such as case studies, success stories, and so on, and
    • Material to help user's get the greatest return on their investment in a product. That is, effective "learning" material, that helps the reader "Absorb - Connect - Do".
      This is mostly user guides, or training.
  • Training
    Which straddles both pre- and post-sales
  • And various media
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